Featured Story: Billie Jean King

12 Grand Slam Singles Titles

"A champion is afraid of losing. Everyone else is afraid of winning."

In 1973, Billie Jean King played her most famous tennis match: The Battle of the Sexes. She changed the male-dominated establishment in a pair of blue Adidas. For the 45th anniversary, Adidas could have re-released her shoe. But that's not how BJK would do it. She prefers to change things.